Out-Group Competition vs. In-Group Communication: An Experimental Study on Restoring Trust
2011/01/04
研討會日期 : 2011-01-04
時間 : 14:30
主講人 : Professor Vivian Lei
地點 : Conference Room C103
演講者簡介 : Vivian Lei got her Ph.D. in Economics from Purdue University in 2000. She is currently serving as Associate Professor of Department of Economics at University of Wisconsin-Milwaukee. Her research field is in macroeconomics, experimental economics and behavioral finance.
演講摘要 : It is hard to build trust in the first place, but even harder to restore it after it is broken. In this paper, we study if a property violation outside a transactional relationship can destroy trust and, if so, whether a competition against outsiders or an apology for misdeeds can help repair it. We find that a property violation significantly reduces trust, and that the broken trust can be greatly restored by an out-group competition. Communication in a form of impersonal apology has no significant effect on trust restoration.
